Flickr just announced a great new statistics feature which can really help you understand which of your photographs are getting viewed, and how people are finding them, which can help you evaluate your library’s use Flickr, and help you use it more effectively.
There are a few different parts of Flickr Stats. The first thing you’ll see is a graph of recent daily activity, showing the number of image veiws each day. Hover over the dot for any day, and you’ll see the number of times your Flickr images have been viewed, as well as the number of comments added to your images, and the number of times someone has marked one of your images as a favorite.
There’s also a nice chart of statistics for View Counts for your photostream, photos, sets and collections, for the previous day, the previous week, the current week and for all time.
But perhaps the most interesting report is the two lists of your most most popular photographs for the past week and for all time. Click on the “All Photos” link at the bottom of the list for more sort options.
There are also referrer statistics that show how people found your pictures, whether that was from within Flickr, from a search engine, or linked from another website. You get these statistics for your whole collection, as well as for each individual picture. These are quite detailed, and show you what search terms were used to find each photograph. This can help you see if your images are reaching the right audience, and help you improve the way you title, describe and tag your images.
The counts for all these statistics go back to the first day of your Flickr account, but the very interesting and useful referrer statistics don’t start accumulating and being archived until you activate Flickr Stats, so you should definitely turn this on as soon as possible. You activate and access stats under the “You” option. Flickr Stats are only available for Pro accounts.
Flickr Help : Stats — This section of the Flickr FAQ file gives you more detail on how statistics are processed.