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Advertising Redbooks
Description Includes information about domestic and international advertising agencies and advertisers. In addition, it contains information such as business classification, agency of record, media expenditures, which brands are owned by what company, client lists, and billings.
Full-Text yes
Subjects advertising; business
Author/Provider Red Books LLC
Coverage past year
Off-Campus Access yes
Simultaneous Users one
Restrictions Use of this resource is governed by a license agreement which restricts its use to current Salem State faculty, staff, students and to individuals who use the Salem State Library's facilities. It is the responsibility of each user to ensure that he or she uses this product only for individual, noncommercial use without systematically downloading, distributing (including coursepacks), or retaining substantial portions of information. The use of software such as scripts, agents, or robots, is generally prohibited and may result in loss of access to this resource for the entire Salem State community.