Facebook’s status tagging feature is a way to include links from one Facebook page to another.
Here’s a status that has a tag in it:
The words Massachusetts Library Snapshot Day are blue, and are a link to that project’s Facebook page.
It’s easy to add these links, once you know the trick, which is to start by clicking on the option to use Facebook as your page, which is with the other admin options in the right sidebar on your Page. You also need to make sure the page you want to link to is one of your page’s “favorite pages.” You’ll find the option to “Add to My Page’s Favorites” in the lower left sidebar of every page.
In this example, I am writing a status on the NOBLE Facebook page, and I want to refer to Massachusetts Library Snapshot Day Facebook page.
I start my post, but instead of just writing “Massachusetts Library Snapshot Day” I enter the @ sign and start typing Mass… etc. I get a dropdown menu of of my page’s favorite pages:
I click on Massachusetts Library Snapshot Day, and continue writing my status. The page name appears with a light blue background:
I click Share, and I’m done.
Two things happen when you use these tags: The name of the Facebook page displays in blue and is a link to that page, and my status also appears on the other page, in the case the Massachusetts Library Snapshot Day. Used appropriately, these tags can build helpful connections between pages. For example, if an author is coming to your library, you might post a status about the event linking to the author Facebook page. The tag will help your users find out more about the author, and the author’s fans will see that he or she is coming to your library.