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Embed Social Media Posts in WordPress

It’s easy to embed posts from many popular social media sites into a WordPress post or page without using any special embed code or plugins — just add the link to the post in the WordPress editing screen in Text mode. It’s always better to keep things simple in WordPress, so it’s a good idea to use the built-in WordPress support rather than using plugins that need to be updated or embed code that may cause conflicts and makes the code on your post of page longer and more complicated to edit.

Instagram

If you’re looking at a single Instagram post in a browser, you can just copy the URL in the location bar and paste it into WordPress. If you’re looking at a page with multiple posts, follow the three dots to get an option to Go to post and then copy the URL from the location bar.

Twitter

When looking at a page of tweets or a single tweet in a browser, the unlabeled More menu has an option to Copy link to tweet.

Pinterest

When looking at a group of pins in a browser, click or tap on a pin to open it and copy the URL from the location bar.

Facebook

When looking at a Facebook page in a browser, click or tap on the date/time link for the post and copy the URL from the location bar.

Pinterest Pins and the Library Catalog

It’s very easy to pin a record from the library catalog to one of your boards.

I’m going to assume that you have already added the Pin It button to your browser’s bookmarks toolbar. If not, you’ll find more information on that on the Pinterest Goodie page.

Step One:
Go to the full record page in the library catalog, and click on the Pin It button.

Pin It Button

Step Two:
Pinterest will give you a choice of which image you want to choose, the logo or the cover image. Click on the cover image.

pincat1

Step Three:
Choose one of your boards or use the option to Create New Board at the bottom of the dropdown list. Edit the description for your pin if you’d like. (In this case, I would probably just remove the word “Catalog.”

Adding a Catalog Pin

Step Four:
Click Pin It, and you should see the Success message, with option to see your pin, tweet it or post on Facebook.

Pin Success

Pinterest Catalog Tips

  • Pin Description:
    What do you want to include in the Pin description — just the title and author or a summary or recommendation? It’s totally up to you, and it may depend on the nature of the board. For example, a board that’s called “Picture Books about Butterflies” may not need summaries, but for a board called “Staff Favorites” you may want to add more information, like who selected it and why. When I first started pinning books from the catalog, I added the summaries from the catalog to the description because I thought that made it a better booklist, but I stopped doing that routinely because I just felt it made the board look to cluttered. Also, speed was an issue — the more time I spent editing each pin, the more time it takes.

    You may want to leave the description blank, and assume that the cover images themselves display the titles in an attractive, graphic way. One problem with this is that for some cover images, the title isn’t clear on a thumbnail image. Also, having the title and author on the page makes it easy to find a particular book on the page, using the browser option to find text on the page. I use this all the time when I want to add more images to an existing board, and can’t remember if I have already added a particular book. Doing the Find command and a quick search is easier for me than trying to spot the matching cover image in a sea of red and pink hearts on the Valentine’s Day board!

    If you highlight text on the page before you click the Pin It button, that’s the text that will appear in the description.

  • Multiple Editions:
    What if there are multiple editions of the book in the catalog, and you want to link to all of them, not just a single title record? I select the record with the best cover image, and Pin that as usual. Then I choose Edit for that pin (the edit option appear when you hover over the pin) and replace the URL with the URL to an author/title search (limited in any way that’s appropriate.)

    For an example, see this pin: Katy and the Big Snow.

    You can use this same technique to create other search links. For example, you could have a board called Explorers and pins for Columbus, Magellan, etc., with each being a catalog search link displaying a single cover image but linking to multiple titles.

  • Larger Cover Images
    You can get larger cover images for your pins with a little extra effort. Instead of pinning directly from the full record page of the catalog, click on the cover image to display a larger image (if available.) Use the Pin It button to pin that image. You’ll need to immediately edit the pin to fix the URL to link to the permalink for the record (which you’ll find on the bottom of the page) and to add the title and author (if desired.)

    Here’s the difference in image size for a typical book:

    pinimagesize1

  • No Image, No Pin
    If there’s no image, there’s no way to add a pin using the Pin It button. You’ll need to find an image from another source, or create your own. (You could make your own READ style photos of someone holding up the open book!) Once you have the image on your computer, go to the Add+ menu, choose Upload a Pin. Browse and select your image. You then have the option to select a board, add a description and save your pin. You’ll need to edit your new pin to add the URL to a the catalog link to the individual catalog record or an appropriate search.

Note: These examples use NOBLE’s Evergreen catalog, but should work with most other library catalog systems.

Pinterest Widgets

You can add a visual link to either your library’s Pinterest account or to one of your boards using the Pinterest Widget Builder. You just enter the URL for your profile or a board, and get back a line of HTML to add to your page.

You also need to add a line of Javascript to the bottom the page (just once, even if you have multiple widgets on the page.) If you are using WordPress or another content management system, you can probably just add the code to the footer template of your site theme and you’ll be able to add Pinterest widgets on any page.

Examples of the profile and board widgets are below. This is sort of a dynamic screenshot, so if you add new pins, they will appear on the widget. Clicking on these takes you to your library’s board or boards — unfortunately, you can’t click on a specific pin. These examples are using the defaults, but if you choose Advanced Settings, you can specify the size for your widget.

(The Pinterest Widget Builder is found under the information on Pinterest’s Business Accounts, although it’s not clear whether it’s meant to be limited to business accounts.)

Board Widget Example

Posting a Pinterest Board on Facebook

It’s easy to post a Pinterest board on Facebook, and it doesn’t matter if it’s your own board or someone else’s (as long as it’s public.)

Just copy and paste the URL for the board into Facebook’s post box.

It will look like this:

Posting a Pinterest Board on Facebook (1)

Not bad! We can declutter things a bit by removing the link and adding our own message. The title and description of the Pinterest board should import perfectly, but we may want to select from a choice of thumbnail images. (In this case, I liked the default.)

Now our post looks like this:

Posting a Pinterest Board on Facebook (2)

Just click Post, and you’re all set! The finished post should look like this:

Posting a Pinterest Board on Facebook (3)