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Embed Social Media Posts in WordPress

It’s easy to embed posts from many popular social media sites into a WordPress post or page without using any special embed code or plugins — just add the link to the post in the WordPress editing screen in Text mode. It’s always better to keep things simple in WordPress, so it’s a good idea to use the built-in WordPress support rather than using plugins that need to be updated or embed code that may cause conflicts and makes the code on your post of page longer and more complicated to edit.


If you’re looking at a single Instagram post in a browser, you can just copy the URL in the location bar and paste it into WordPress. If you’re looking at a page with multiple posts, follow the three dots to get an option to Go to post and then copy the URL from the location bar.


When looking at a page of tweets or a single tweet in a browser, the unlabeled More menu has an option to Copy link to tweet.


When looking at a group of pins in a browser, click or tap on a pin to open it and copy the URL from the location bar.


When looking at a Facebook page in a browser, click or tap on the date/time link for the post and copy the URL from the location bar.

Posting a Pinterest Board on Facebook

It’s easy to post a Pinterest board on Facebook, and it doesn’t matter if it’s your own board or someone else’s (as long as it’s public.)

Just copy and paste the URL for the board into Facebook’s post box.

It will look like this:

Posting a Pinterest Board on Facebook (1)

Not bad! We can declutter things a bit by removing the link and adding our own message. The title and description of the Pinterest board should import perfectly, but we may want to select from a choice of thumbnail images. (In this case, I liked the default.)

Now our post looks like this:

Posting a Pinterest Board on Facebook (2)

Just click Post, and you’re all set! The finished post should look like this:

Posting a Pinterest Board on Facebook (3)

Posting a NextReads Newsletter on Your Facebook Page

NOBLE subscribes to the NextReads newsletter service, and users can subscribe to receive booklists on a variety of topics by e-mail or read them through our NextReads archive. You can also post these on your library Facebook page, which will put them in the newsfeed for people who like your page, where people can take a look at ones they are interested in without the commitment of a subscription.

To link to these, go to the current issue of the newsletter from the archive, copy the URL, and paste it into the post box on your library page.

Your new post will look like this:

Posting a NextReads Newsletter to Facebook (1)

That doesn’t look very good, but we can improve it by removing the URL, replacing the URL that displays as the title with the actual title of the newsletter, and adding a description. We could also add a message, but I think the title and description are enough for this one, so I’m not going to.

(For more information on editing Facebook links, see Adding a Link to Your Facebook Page)

Now our post looks like this:

Posting a NextReads Newsletter to Facebook (2)

Click Post to make this public.

Here’s our finished post:

Posting a NextReads Newsletter to Facebook (3)


  • 2013 NextReads Newsletter Calendar [PDF] — This is the official publication schedule for the NextReads newsletters
  • Be sure to copy the URL from our NextReads archive. Don’t subscribe and then use the HTML link in the newsletter footer — it has your e-mail address embedded in it.

Posting a Catalog Search Link on Your Facebook Page

Sometimes it’s handy to be able to post a catalog search link to your library page. Clicking on the link will take people directly to current search results in the catalog. In NOBLE’s Evergreen catalog, you can perform any sort of search, including advanced searches with limiters, and just copy and paste the URL from the search results page as a persistent link. It’s worth taking time to work out a perfect search, including limiters and the best scope for your purposes. (In this case, I am using a subject search on Heart Diseases Diet Therapy, limited to Books and English, sorted by Date with the newest first, and with the “More Details” view of the Search Results screen.)

Once you have the right link, you have the same options as when you post any other type of link. (See Adding a Link to Your Facebook Page for details.)

Here’s what the post looks like when you copy and paste in the link:

Adding a Catalog Search to Facebook (1)
As you can see, it’s displaying the whole long complicated URL, the title is OK, and there’s no description. I replaced the URL with a message, modified the title, added a description and chose a different cover image.

Now my post looks like this:

Adding a Catalog Search to Facebook (2)

Looks much better! Click Post.

Here’s what it looks like in the Timeline on our page:

Adding a Catalog Search to Facebook (3)

Note: This example uses NOBLE’s Evergreen Catalog as an example, but the same thing should work with any catalog as long as it produces persistent search links.

Posting an OverDrive Book on Your Library’s Facebook Page

It’s very easy to post a link to an OverDrive book to your library’s Facebook page. This is an especially good thing to do with the Always Available titles that never have holds!

Just go to the title in our OverDrive collection, and click on the Facebook share link:

Posting an OverDrive Title on Facebook (1)

This will set up a post for you. Next to the word Share and the little flag, there’s a dropdown that lets you decide whether to post to your personal timeline or your library page or any other pages that you maintain using your personal account. Set this to post to you library page. Then add a message if you like. You could also edit the title or description if you needed to, but with OverDrive titles you generally don’t.

(This is confusing because at one time these Share buttons on other sites could only be used to post to a personal profile, and not a Facebook page.)

Click Post.

Posting an OverDrive Title on Facebook (2)

Here’s what the finished post will look like on your Facebook page:

Posting an OverDrive Title on Facebook (3)

Adding a Link to Your Facebook Page

There are lots of good reasons to add links to your library’s Facebook page, including sharing news from your library website, sharing a website you think will be helpful to your library users, or passing along an interesting article. If you just enter a URL in the post box and click on the Post button, your finished post will be visible to the public and will look like this:

Adding a Link to a Facebook Page (2)

Not bad, but let’s start over and see if we can make this look a little better.

Step One: Enter the URL
To begin, key in or copy and paste the URL you want to share into the post box at the top of your page. Facebook will automatically look up the page, and bring in a title, description and (if it can find one) a thumbnail image.

The post now looks like this:

Adding a Link to a Facebook Page (1)

Step Two: Remove the URL
Once Facebook has pulled in the information from the site we’re linking to, it doesn’t need the URL in the box anymore, so we can remove it. The title will be the link to the article, and the post will be less cluttered.

The post now looks like this:

Adding a Link to a Facebook Page (3)

Step Three: Edit the Title and Description as Needed
Ideally, Facebook would always bring in an appropriate title and description from the site that you’re linking to, but depending on the site, this may not work very well. It doesn’t look like you can edit the title or description, but you can. Hover over either the title or the description, and you’ll see a yellow background:

Adding a Link to a Facebook Page (4)

Click on it, and you’ll see that you can edit the text. Don’t be creative here — this spot is generally understood to coming from the content provider, so it’s not a good place for your own comments. In this case, Facebook brought in the description of American Libraries itself, and not this article. I am using copy and paste to replace that with the first paragraph of the article.

Note that this works even when the title or description is blank. Just hover over the place where the title or description should be until you find the yellow, click and you’ll be able to add the missing element.

Adding a Link to a Facebook Page (5)

Step Four: Add Your Post Text
You may want to add your own message to the link you’re sharing. In this case, I was encouraging people to check the library catalog to find books mentioned in the article, so I included the catalog URL at the end of my message.

The post now looks like this:

Adding a Link to a Facebook Page (6)

Step Five: Check the Thumbnail
Facebook may bring several thumbnails into the post, allowing you to move back and forth to choose the one you want to use for your post. Some may have nothing to do with the page you’re linking to — this is especially true with blog posts and news articles, where you might get thumbnails from other articles or advertisements. Choose the thumbnail you want, or, if there’s nothing appropriate, check the box for “No thumbnail.”

In this case, the only other thumbnail available for this link was just the ALA logo, so I switched back to the original image.

Adding a Link to a Facebook Page (7)

Step Six: Post
Now click the Post button, and your post will be available to the public. People visiting your page or seeing the link it their newsfeed will be able to click through to the original article, click Like, Comment or Share. If they click Share, they will be posting the link on their own page or profile. The thumbnail, title and description will be passed along but your message will not — they will be able to add their own.

Note that the link to the library catalog that I added to my post is now a blue, clickable link.

Adding a Link to a Facebook Page (8)

Schedule a Post
If you don’t want your post to show up immediately, you can click on the clock icon in the lower left of the post box to schedule it to appear at a particular date and time.

Facebook Schedule Post